What's new · Summer 2026

Summer 2026: customer accounts arrive on your store

This release opens customer accounts on your site. Your visitors can now sign up, find their orders and subscriptions, save their addresses and cards, and earn loyalty points. In the dashboard, two new pages, Members and Loyalty, put you in control of those accounts and of your rewards program. You can even credit points to a customer to thank them for their loyalty.

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At a glance

• Customer accounts: your visitors sign up and get their own personal space.
  • Loyalty program: your customers earn points on every order and redeem them for discounts.
  • Members page: every account on your store in one place, with a detailed profile, tags and internal notes.
  • Prefilled checkout: saved addresses and cards offered right at payment.
  • Account required or guest checkout: you decide whether buying needs an account.
  • Google sign-in and reCAPTCHA protection, on top of email sign-in.
• Page templates: a gallery of 90 ready-made templates, sorted by activity, with a preview before you pick.
• Artworks: a public-domain image library in the editor, provided by the Art Institute of Chicago.
• MCP connector: connect an AI assistant like Claude or ChatGPT to your store to manage your catalog by conversation.
• Lighter pages: your published pages load 30 to 50% less data.

Customer accounts

Customer accounts were one of your most requested features. They're built to turn buyers into loyal customers rather than one-time visitors who pay and leave: each customer now gets a personal space tied to their purchases, which they view and update themselves.

Your customers' personal space

Once signed in, your customer finds their orders and their status, their active subscriptions, their shipping addresses, their cards saved with our payment provider, their favorites and their points balance, all in one place. They manage their details and addresses without going through you, and choose whether to receive your communications.

INFO

When a customer creates their account with the same email they used for earlier orders, those orders are automatically linked to it. They find their full history from sign-up, including orders placed before customer accounts existed.

With or without a store

On a store, the account links the customer to their purchases and saves them from asking you about every detail.

Without a store, accounts gate access: you publish a page or article only signed-in members can see, for example a professional area or subscriber resources. Visitors who aren't signed in are invited to create an account before entering.

Manage your members

The new Members page gathers every account created on your site. Search for a customer by name, email or tag, and filter confirmed accounts (Verified) from those still awaiting validation (Pending).

Each profile brings together the member's contact details, their tags, their points balance and the history of their orders, subscriptions, addresses and cards. You can confirm an email address on the customer's behalf, credit or debit points with Adjust points for a goodwill gesture, leave an Internal note visible only to your team, or end all of an account's active sessions with Sign out all sessions.

Most members sign up on their own, but the Add a member button lets you enter one by hand, for example after a sale closed offline.

Reward loyalty

The Loyalty page defines a points program that applies automatically to all your members. There is nothing to set account by account: a single program runs at a time.

A banner at the top of the page shows its state. While it stays in Draft, your customers see nothing and earn no points, giving you time to set everything up calmly. Go live activates the program and opens customer accounts on your site at the same time. To pause a running program, Suspend sends it back to draft without touching points already earned.

You decide how many points each spending bracket earns, which amount the calculation applies to (with or without shipping), and you can add a Welcome bonus at sign-up as well as a Birthday bonus every year. On the redemption side, Add a tier creates as many points-for-discount conversions as you want; at payment, the customer picks the one that suits them.

The Member preview, shown next to the form, displays in real time what a customer will see. The Earning simulator rounds out that preview: enter an order amount to check at a glance the points it would earn with your settings. The page also generates a draft of the program's terms of use, built from your company information.

Checkout

Prefilled addresses and cards

For a signed-in customer, checkout automatically reuses their shipping addresses and saved cards. They complete their order in a few clicks, without re-entering what they already filled in.

Guest checkout or account required

From the Loyalty page, you choose whether a visitor can pay without an account or has to create one:

• Allow guest checkout removes the most friction before payment. It's the default.
• Require an account ties every order to a member, who then finds their history and points balance, and guarantees every buyer is enrolled in your program.

Guest checkout favors a simple buying path, requiring an account favors a lasting relationship with the customer.

Sign-in and security

Once the program is live, your customers sign in with an email and password, no extra setup. Passwords are never kept in plain text. The emails sent to your customers (sign-up confirmation, password reset) carry your store's identity, not Vivlab's.

Two options extend this sign-in when you need them, both set from the Loyalty page:

• Google sign-in adds a Continue with Google button to your sign-in and sign-up forms, for customers who'd rather not create a password.
• reCAPTCHA checks in the background that the person signing up is human, with no checkbox or image to identify.

Pick a ready-made page

Creating a page, started from the Pages list, now opens on a gallery of complete templates. Start from a template offers 90 designer-made pages you can filter by activity (food and dining, commerce, health and wellness, portfolio, real estate, and more). Before you commit, a template's preview shows its sections, colors and typography. Use this template takes it as is, ready to customize. You can still describe your page to the AI or begin from a Blank page.

An artwork library

In the page editor, the image picker gains an extra source next to Pexels: Artworks. Search by artist, theme or keyword ("Van Gogh", "Monet", "landscape") across thousands of works provided by the Art Institute of Chicago, then drop them straight into your page. These images are in the public domain and free to use.

Lighter pages

Your published pages have been reworked behind the scenes to weigh less: depending on the page, 30 to 50% less data to load. Your site shows up faster for your visitors, especially on mobile and slower connections, which also helps your SEO. Nothing to set on your side, the reduction applies automatically to every page.

MCP connector

For anyone who wants to hand tasks to an AI, Vivlab opens an MCP connector (Model Context Protocol). It connects a compatible assistant, such as Claude, ChatGPT or Mistral, straight to your store: from a simple conversation, the assistant finds a product, writes a description, creates a discount code, adjusts a shipping rate or checks on your orders.

Your password is never shared. The assistant goes through an authorization you grant from Vivlab and revoke whenever you want, and you choose whether it can only read your data or change it. Connecting takes a single address, https://dashboard.vivlab.com/mcp; the dedicated page covers the steps for your assistant and the full list of actions it can take.

Going further

This page isn't meant to cover everything. To understand how it all works, start with Customer accounts, then open Members for day-to-day management and Loyalty to launch your rewards program. To drive your catalog from an AI, the MCP connector explains how to connect your assistant. If you have a specific question, open a Support request and we'll get back to you quickly.