SEO

The SEO section gathers the information that helps search engines (Google, Bing…) understand and index your store. A careful setup improves your visibility in organic results and therefore the free traffic to your site.

Come here when you launch your store and want to submit it to Google, when you declare your site in Search Console and need the sitemap URL, when you want to write the text that appears below your store's link in Google results, or when you want to adjust the default description of your product pages for greater consistency.

Your changes are saved in one go with Save at the top of the page, or discarded with Cancel.

Sitemap

Glossary

• Sitemap — An XML file that lists all the important URLs of a site. It serves as a map for search engine bots (Googlebot, Bingbot…) so they can quickly discover your content — especially deep or recently added pages that aren't yet linked from elsewhere.
• robots.txt — A text file placed at the root of the site that tells search engine bots which URLs they can crawl or not. It isn't a security mechanism (malicious bots ignore it) but a guide that points legitimate crawlers toward the pages to index.

Vivlab automatically generates and updates your sitemap and your robots.txt file every time your catalog, your pages or your blog articles change — there's nothing to maintain.

This section lists the six files that search engines can read to index your site. Each row shows the File and its full URL: click the copy icon on the right to grab the link, then paste it into Google Search Console or the webmaster tool of your choice.

File	Path	Indexed content
robots.txt	/robots.txt	Indexing rules that tell bots which parts of the site to crawl or ignore. It's the very first file a search engine reads when arriving on your domain.
General	/sitemap.xml	Global sitemap that aggregates the four sitemaps below. This is the one to submit first to Google Search Console: it's enough in the vast majority of cases.
Pages	/sitemap_pages.xml	All your active showcase pages (home, institutional, contact, legal notices…). Included in General.
Categories	/sitemap_categories.xml	The hierarchy of your product categories, with their SEO-optimized descriptions. Included in General.
Products	/sitemap_products.xml	All your active product pages (excluding hidden or disabled products). Included in General.
Blog	/sitemap_blogs.xml	All your published and visible blog articles, as well as the category pages. Included in General.

Submitting only the General sitemap is enough in most cases, since it includes all the others. The individual sitemaps become useful when you want to track the indexing of one type of content separately — for example to spot a problem specific to the product catalog without showcase pages cluttering the Search Console statistics.

If a warning indicates that your links come from a temporary domain, your store still uses the development address provided by Vivlab. Search engines cannot index these links: click Configure to set up a custom domain name before submitting your sitemap.

SEO of the main page of the site

This text is the general description of your store. It appears below the link to your home page in Google search results and is also used as a preview when your site is shared on social media. A clear and catchy description boosts the click-through rate from Google.

Write a summary of 200 characters maximum that explains what you sell and what sets you apart, then click Save.

SEO of your products

This text serves as the default SEO description for all product pages that don't have their own SEO description. It ensures consistent SEO across your entire catalog without having to fill in each product one by one.

Provide a generic description of your catalog (200 characters maximum) that highlights your brand or your universe, then click Save. For a specific product, you can always replace this text with a dedicated description from the product page.

Social preview

The Social preview page lets you choose the image template for each type of page on your site when shared on social networks. Vivlab automatically generates an image (1,200 × 630 px) for every page shared on Facebook, X (Twitter), LinkedIn, WhatsApp, and iMessage — the font and logo used come from your brand theme.

Come here when you want to adjust the appearance of your social previews, or when you notice that a shared image doesn't match your store's visual identity.

Your changes are saved with Save at the top of the page.

Home page & standard pages

Choose the template applied to showcase pages (home, about, contact, etc.) when shared on social networks. Select from three available layouts: the preview of each layout is generated from one of your pages — use the page selector at the top of the section to choose which one.

Product pages

Choose the template applied to your shared product pages. The available templates for product pages highlight the product photo. Use the product selector at the top of the section to preview a specific product.

Blog articles

Choose the template applied to your shared blog articles. The templates use the article's cover image as the background. Use the article selector at the top of the section to preview a specific article.

INFO

This feature is subject to your subscription plan. If it is not available on your current plan, a message will indicate this at the top of the page.