Product list
The Product list section centralizes your entire catalog: every item you sell, whether physical, digital, recurring, informational or tied to an event, is created and managed here. Come here whenever you launch a new item, update a price, adjust stock, change photos, reorder how items are displayed, or temporarily remove a product from sale.
Each row of the table shows the Product name, its Status, its Quantity and its Price. For a product with no stock limit, the quantity shown is Unlimited. Click on a row to open the product page and edit it. The small quick-edit button lets you correct a price or stock level without opening the full page.

Create a product
Click Create a product then choose the type that matches what you sell, since each type opens a tailored form:
| Type | Description | Examples |
|---|---|---|
| Physical product | Material item shipped to your customers | Clothing, accessories, books |
| Digital product | Downloadable content delivered to the customer after purchase | Ebook, printable PDF file, audio |
| Event | Registration for an online or in-person event, with a date and location | Webinar, workshop, conference, show |
| Subscription | Service billed on a recurring basis, delivered to the customer regularly | Monthly box, subscription newsletter, coaching |
| Informational page | Detailed presentation with no direct purchase option | Service page, presentation of an offering |
Then confirm with Validate to open the creation form.
Reorder products
The Reorder products button lets you choose the catalog's display order on your store. Three modes are available: automatic sort by update date, by creation date, or Manual order to drag and drop each product to the desired place. Manual sort is useful for showcasing new arrivals or best-sellers.
Product page
Clicking on a product gives you access to all its settings, organized into several sections.
The Product status controls its visibility: Available to display and sell it, Hidden to remove it from the catalog while keeping a working direct link, or Disabled to make it completely unavailable.
Then fill in the Product name, used as the title and URL, then add the Product images (drag and drop to reorder, the first one is used as the thumbnail) and the Product description in the rich-text editor.
The Product pricing defines the prices and the variants offered (sizes, colors, formats). For each price, enter the Amount including tax, the available Quantity (empty = unlimited stock) and the Product reference.
The Product categorization links the item to the rest of the catalog: select the Categories it belongs to and check the values of Faceted filters to let visitors refine their search.
Enrich the product page
This section gathers all the optional add-ons that complement the product page. Each option is enabled with a switch and stays off until you need it. Some options only appear for certain product types (physical, digital, event, subscription, informational page) — this is noted each time.
Create a label
The label tells the visitor about a new arrival, an exclusive or a promotion right on the product thumbnail in the catalog. Type the text to display (for example New, Limited edition, -20%) then choose its color. The available colors come from your theme and your brand to stay consistent with your visual identity.
Flag a promotion
Displays a strikethrough price next to the sale price to highlight a discount. Enter the initial price: it must be strictly higher than the product's amount including tax, otherwise the promotion won't appear. This option is not available for informational pages.
Customize the SEO description
Lets you write specific text for search engines, separate from the description visible on the product page. Aim for between 150 and 200 characters for optimal SEO, with a strict 250-character limit. This option is not available for informational pages.
Set a VAT rate
Applies a custom VAT rate to this product, different from your store's default rate. Useful for products subject to a reduced rate (books, food, press). Enter the rate as a percentage (for example 5.5). This option is not available for informational pages.
Insert a .pdf document
Adds a downloadable PDF document on the product page, in addition to the description. Handy for attaching technical instructions, a care sheet, a size guide or detailed documentation. One PDF per product; to replace it, delete the previous one first.
Add a YouTube or Vimeo link
Embeds a presentation video directly on the product page. Paste the full video URL (for example https://www.youtube.com/watch?v=...): the preview appears immediately below the field so you can check the rendering before saving.
Add a weight to the product
Sets the weight in kilograms used to automatically calculate shipping fees when your shipping options depend on weight. Available only for physical products. Decimals are accepted (for example 1.25) for greater precision.
Add custom text fields
Asks the customer to enter information at checkout (first name to engrave, gift card message, custom-fit clothing size, requested delivery date). Add as many fields as you need with Add and name each one based on what you expect from the customer. The answers entered then appear on the order. This option is not available for informational pages.
Add options to the product
Creates lists of choices the customer must make before adding the product to the cart (packaging color, scent, level of personalization). For each option, give it a name (for example Color) then list its values (for example Red, Blue, Black). Unlike the variants defined in Product pricing, options don't affect price or stock: they only collect the customer's choice. This option is not available for informational pages.
Link the product to specific shipping options
Restricts the shipping methods available for this product, overriding your global store list. Essential for bulky, fragile or refrigerated items that require a specific carrier. Select up to 8 shipping options. Available only for physical products.
Link other products
Suggests up to 8 related products on the page to increase the average basket (cross-sell, matching accessories, frequently bought together). Search each product by name then add it to the list. This option is not available for informational pages.
Add a link in a button
Displays a button below the description that links to an external or internal URL, in place of the buy button. Fill in the Button text (for example Learn more, Contact us) and the Button link. Available only for informational pages, since they have no buy button by default.
Type-specific specifics
Digital product
For a digital product, you attach to the page the downloadable files the customer will receive after their purchase (PDF ebooks, patterns, audio, video, print files, wallpapers). A few important points:
- Automatic download — at the end of the order, the customer receives a confirmation e-mail containing an individual download link.
- Live updates — if you replace a file with a new version, all customers who already bought the product automatically get the update on their next download. Handy to fix a typo in an ebook or deliver a new season of content, but use with care.
- File name — give your files a clear name (e.g.
yoga-beginners-guide-v2.pdfrather thandocument_final-2.pdf): that's the name the customer sees when downloading.
Subscription
A subscription product charges your customer on a recurring basis, according to the frequency and duration you set in the Product pricing.
- Fixed or indefinite duration — you can fix a number of cycles (e.g. 12 months for a yearly box) or let the subscription run indefinitely until the customer asks to stop.
- Customer-initiated cancellation — for an indefinite subscription, the customer must contact you directly to cancel ; make sure to explain the process on your Contact page or in your terms.
- Automatic renewal — each due date is billed automatically on the card the customer registered. You see the state of every subscription from the Subscription section.
Event
An Event product looks like a physical product but represents an enrolment on a given date (workshop, conference, session, tasting, concert) rather than a shipment.
- Date and place in the description — clearly indicate the date, time and address in the Product description: that's what the customer will find in their confirmation e-mail.
- Limiting seats — use the Quantity field in Product pricing to set the number of available seats. When stock reaches zero, the listing automatically goes to sold-out state.
- Communicate with attendees — the buyers list is available from the Order list. For a group message (reminder, venue change), export the attendees' e-mails to contact them outside of Vivlab.